Epom DSP Help Center


To create a new banner please fill in mandatory field Name and settings listed below.

Basic Settings:

Device Type: Desktop, Phone, Tablet;
Traffic type: Site, App;
Bid Price (CPM) - CPM price of the banner. Overrides Campaign price for this banner;
Frequency Cap (24 Hours) - banner view by unique user per 24 hours. Overrides Campaign Frequency Cap for this banner;
Frequency Cap (30 days) - banner view by unique user per 30 days. Overrides Campaign Frequency Cap for this banner.

Creative Attributes - media attributes of the creative.
Creative Category - a category of ad that will be displayed.

Ad markup

You can load the icon, main and logo images as local images or specify a path to them or simply add it from the [creative library](creative library).

  • CTA - call to action
  • Click URL - landing page URL where the user will be directed after the click
  • Title
  • Sponsored - sponsor name
  • Description - native ads text description
  • Rating - set the rating of a native ad
  • Macro List - click to add needed dynamic macro(s);

Targeting Options:

  • Fold position - where the banner should be displayed;
  • Connection type: Unknown, Ethernet, WIFI, Carrier;
  • Category - IAB category;
  • Interstitial - is used to serve pops;

Updated about a year ago


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