Epom DSP Help Center

Pop-up

Pop-up banner is quite simple configurable. Options listed below:

Basic Settings:

Device Type: Desktop, Phone, Tablet;
Traffic type: Site, App;
Bid Price (CPM) - CPM price of the banner. Overrides Campaign price for this
banner;
Frequency Cap (24 Hours) - banner view by unique user per 24 hours.
Overrides Campaign Frequency Cap for this banner.
Frequency Cap (30 days) - banner view by unique user per 30 days. Overrides
Campaign Frequency Cap for this banner.

Creative Attributes - media attributes of the creative.
Creative Category - category of ad that will be displayed.

Ad Markup:

Popup page URL - URL of the page which should be poped.

Targeting Options:

  • Fold position - where the banner should be displayed;
  • Connection type: Unknown, Ethernet, WIFI, Carrier;
  • Category - IAB category;
  • Interstitial - is used to serve pops.

Pop-up


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